Work the funnel

Work the funnel

Home Forums Marketing Playbook Funnel Management Work the funnel

This topic contains 0 replies, has 1 voice, and was last updated by Avatar of %s Gamosthenes 10 years, 1 month ago.

Viewing 1 post (of 1 total)
Author Posts
Author Posts
Avatar of %s

Gamosthenes

said

With the right design, you should know what your funnel should look like. ¬†With the right data tracking in place, you should know what’s happening in that funnel. ¬†Next, you need to take action:

  • Fix the leaks
  • Nudge players to buy and upgrade
  • Encourage happy players to invite their friends
  • Ask unhappy players how to improve
  • Offer lapsed gamers a reason to return
  • Remind loyal gamers to renew and get ready for the next big thing!
July 22, 2012 at 7:18 pm
Viewing 1 post (of 1 total)

You must be logged in to reply to this topic.

Rock the free world!!!